Advertise with The Westshore
The Westshore delivers high quality, engaging stories through our email newsletter delivered to over 13,000 locals every Tuesday and Thursday.
📈 Reach: 13,000+ opted-in subscribers (nearly 20% of local adults)
⚡️ Avg click rate: 11%
✅ Ad clicks: 50-150 clicks on average, per ad
✉️ Avg open rate: 47%
📣 Impressions: One issue generates 6,000+ impressions for each ad
📍 Location: 90% of our readers live in Langford, Colwood, Metchosin, Sooke, The Highlands, and View Royal
👥 Key audience stats:
Our readers are primarily 30-60 years old
Over 75% are homeowners
Over 60% live in a house
45% have a household income over $75K
20% are decision makers at their companies
We currently offer 3 types of ads:
Newsletter Title Partner
Top logo placement, be the first thing readers see when they open the newsletter.
125-word story within top half, with an image.
1 spot available per issue. $750 per spot.
Package: Get up to 50% off when you sign on for more than 3 months.
Example:

Newsletter Spotlight Partner
50-word story within bottom half, with an image.
2 spot available per issue. $500 per spot.
Package: Get up to 50% off when you sign on for more than 3 months.
Example:

Newsletter Classified Bulletin
30-word text ad.
5 spots available per issue. $200 per spot.
Package: Get 33% off when you buy 2, or 41% off when you buy 4
Example:

Our network beyond the Westshore
The Westshore is part of the Overstory Media Group community, which includes other publications across Greater Victoria (and also around Canada), including:
Our partnerships team can customize any campaign to get you seen in Greater Vic and beyond! Get in touch with us today 🙂